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Upstream Value in Consumer Goods

Upstream Value in Consumer Goods

Today: What companies in the consumer goods industry reveal about the power of the multitude.

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Nicolas Colin
Feb 23, 2021
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Drift Signal
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Upstream Value in Consumer Goods
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Credit: Joel Bengs

The Agenda 👇

  • Could companies in the consumer goods industry be valued like tech companies?

  • The history of capitalism and value chains: from disintegration to integration

  • It’s all about the power of the multitude—all those networked individuals

  • Two traps every company should avoid in its pursuit of a bond with consumers

  • Why vertical integration is the way to go in the consumer goods industry these days

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