Upstream Value in Consumer Goods

Today: What companies in the consumer goods industry reveal about the power of the multitude.

Credit: Joel Bengs

The Agenda 👇

• Could companies in the consumer goods industry be valued like tech companies?

• The history of capitalism and value chains: from disintegration to integration

• It’s all about the power of the multitude—all those networked individuals

• Two traps every company should avoid in its pursuit of a bond with consumers

• Why vertical integration is the way to go in the consumer goods industry these days