Hi, it’s Nicolas from The Family. Today, I’d like to try and explain why capitalism works so well—even if it’s always in need of adjustments and fine-tuning.

Here’s one thing I would do differently if I were to publish my book Hedge again: I would include the word “capitalism” on the cover.
The book's current subtitle is “A Greater Safety Net for the Entrepreneurial Age”. But really I should have opted for “Reinventing Capitalism in the Entrepreneurial Age”. After all, the book covers topics that are way broader than just social policy: it’s about entrepreneurship, corporations, government, social insurance, consumer finance, education, housing, and trade unions—that is, the economy as a whole. Also, I should have been more opportunistic, since these days people are more interested in reinventing capitalism in general than in the social safety net in particular.
Want proof that “capitalism” sells in a title? This (otherwise compelling) Wired article about Mariana Mazzucato is titled This…